FRESH by Brookshire’s

FRESH by Brookshire'sI was already impressed with Brookshire’s before the opening of Fresh.  The Tyler, Texas based grocery company not only stocks an impressive range of grocery products but also actively engages in service to their community and is one of the largest employers in East Texas.  And while sometimes their slightly higher than average prices can be a bit of a turnoff, I’d still choose Brookshire’s over the competition any day of the week.

This Spring, Brookshire’s opened their new concept store, FreshFresh is to Tyler what Whole Foods is to the larger cities out there, only Fresh is owned by East Texas’ own Brookshire’sFresh offers tons of fresh and unique produce, specialty cheeses, flavorful prepared foods, beautiful fresh flowers, a bakery, cooking demonstrations, a taco stand, deli, and a gelato station (plus much, MUCH more).  You can even purchase a glass of wine or bottle of beer to enjoy either while shopping or while listening to live music on the patio.  I love to read food blogs, and many of the specialty items I’ve read about were nowhere to be found in Tyler, even at my beloved Drug Emporium.  Now I can just run over to Fresh and pick up anything I could ever dream of, including Fresh’s own homemade tortillas and freshly popped rice cakes.

FRESH by Brookshire'sThough Fresh is under the Brookshire’s umbrella, they do not participate in the Thank You Card program, and discounts and good deals can be hard to find.  That being said, if a can of black beans costs 20 cents more at Fresh I’ll still happily pay it because to me, the experience justifies the higher prices. While some from larger cities may complain that Fresh still pales in comparison to Whole Foods… I’m from Tyler and I think Fresh is pretty darn cool.

hours: Sun – Sat 6am-10pm

FRESH by Brookshire’s
6991 Old Jacksonville Hwy
Tyler, TX 75703
(903) 747-3503

FRESH by Brookshire's

FRESH by Brookshire's

FRESH by Brookshire's

FRESH by Brookshire's

FRESH by Brookshire's

FRESH by Brookshire's

FRESH by Brookshire's

FRESH by Brookshire's

Drug Emporium

DSC04627So, I thought some of you could be wondering what my favorite place in Tyler is to shop, and you might be surprised at the answer.  Yes, I love Spinout and Dillard’s and Bridgette’s, but the store where I can spend hour after hour browsing and buying is none other than grocery mecca, Drug Emporium.

Seriously, I LOVE this store.  They have recently remodeled their whole grocery section, and they have a huge variety of health and organic foods you can’t get anywhere else in Tyler.  They also offer Tyler’s best selection of snack and energy bars, a plethora of vitamins and supplements, organic, goat, soy, and almond milk, a good selection of nut butters, many different kinds of granola, and a wide selection of Amy’s Kitchen foods.  A few of my favorites include Oikos Greek Yogurt, coconut water, Amy’s Goddess salad dressing, Barney Butter almond butter, Larabars, Hansen natural sodas, quinoa, steel cut oats, and MUCH more.  They even have a table set up everyday with sample cups of a few things so you can try before you buy.

hairBut wait, there’s more.  Drug Emporium also carries a HUGE selection of salon brand hair care products.  Aveda, Bumble & Bumble, Nioxin, Bed Head, Moroccan Oil, and Sebastian are just a few of the lines they carry.  I can stare at the wall of products for hours just trying to decide what the next product to be welcomed into my hair care arsenal will be.  There is even a huge OPI display in the nail care section with a great selection of colors.  Drug Emporium also offer a wide selection of natural products like JASON, Tom’s and Burt’s Bees.

As you can see, there is much more to Drug Emporium than meets the eye.  Hidden behind their nondescript store front is SO much more than a convenience store or pharmacy.  Do not judge this book by its cover.  However, shoppers should beware.  It is easy to spend lots of money in Drug Emporium, but sadly they do not accept credit cards. Make sure you take an appropriate form of payment (cash, check, or debit) with you so you can take some of this fabulousness home with you.

Drug Emporium
5614 S Broadway Ave.
Tyler, TX 75703-4356
(903) 534-9766