Sephora

SephoraFinally Tyler has a Sephora!   The cosmetics, skincare, and haircare retailer has partnered with JCPenney’s and has opened a store inside the department store.

Now we all have a reason to go to Penney’s aside from the easy access to the mall and the always plentiful parking.  The Sephora store located inside offers a modified product selection that is not quite as extensive as their full stores, but still offers us an option other than Ulta for higher end cosmetics and beauty products.

Today is the grand opening at the new Sephora and starting at 10am goodie bags will be gifted to the first shoppers who come check it out.  I am telling you now that I WILL be one of those who gets a goodie bag!

Sephora Smashbox

Sephora

Sephora

BeneFit

Sephora

Sephora

Sephora Sephora

Sephora Sephora

Sephora

Sephora
4401 S Broadway
Tyler, TX
(903) 561-3333

10 Comments

  1. Well, I was totally excited to finally get a Sephora (even if it was scaled down). I only ran into one problem and one annoyance. When you shop in a regular Sephora or online you get Beauty Insider points and great rewards/samples…not so at this Sephora. Which leads to the annoyance, it was regular JCP workers who seemed to know nothing about the products. Normally at Sephora there are people with a lot of knowledge and they are very helpful. Honestly, I want to be excited about it…but it’s a little brokedown.

  2. Very disappointed that the don’t except beauty insider card. Also grateful that they have one locale instead of having to take a trip to dallas to shop for my beauty products. Hope they carry make up for ever! The store is bigger than I thought it would be!! Can’t wait to shop!

  3. Yes, I could not believe Tyler got a Sephora. But they did not carry any of my brands at this location. Oh well. But finally a more upscale cosmetic boutique in Tyler.

  4. SO glad there is a Sephora, the people at Ulta are so rude and Sephore carries pretty much the same products lines!

  5. I have always loved Sephora!!! So glad I don’t have to drive to Dallas to shop now! The beauty consultants at our Sephora are very friendly and helpful and eager to give samples!!! Cheaper than Ulta!

  6. Unfortunately, Make Up For Ever is only sold at the regular Sephora stores, not the JC Penney ones.

    But it’s still a pretty big selection.

  7. this sephora does carry make up for ever. i’ve purchased my foundation there.

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