Heart & Soul

DSC04587This weekend marked the grand opening of Tyler’s newest upscale clothing boutique, Heart & Soul.  Located in the Times Square shopping center right next door to Julian’s, Heart & Soul offers a variety of lines for men and women, including True Religion, Monarchy, Sky, and Betsey Johnson.

DSC04598The boutique itself is small, private and lushly decorated in rich fabrics in shades of black and white.  The clothing has an edgy feel with lots of distressed denim, embellished tees, and sequined dresses.  Heart & Soul even offers True Religion

sunglasses and a small selection of footwear and blinged out jewelry and belt buckles.  If there was a Real Housewives of Tyler reality show, I have a feeling they would do their shopping here.  Though clothing here is on the expensive side, with some pairs of jeans costing up to the $300 point, there are also reasonably priced items in the store to fit all budgets.

We would like to wish Heart & Soul the best of luck, and we hope they are around for years to come!  They offer a shopping experience previously unavailable to us Tylerites.  It’s definitely worth a look for anyone in the area.

DSC04605Heart & Soul
5201 S. Broadway Ave. Suite 112
Tyler, TX, 75703

One Comment

  1. My wife and I were in the shopping center Saturday night and thought we should stop in and browse. They have a great selection of clothes and accessories you dont normally find in Tyler. The thing that stuck out the most to us, was the service. It was unbelievable! They offered us a beverage while we shopped. Each employee was very well educated on their product, as well as other products on the market. They were extremely helpful, greeted us and others at the door and wait for it…Held the door open as we left, and we didnt even purchase! We will definitely return.

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